Generating a plethora of ideas or developments is a must for any product designer's toolbox. Taking a problem, dissecting it and brainstorming various solutions that could fit the bill is vital in designing a good product.

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We can use a variety of techniques from brainstorming to storyboards and sketching to early prototyping to build up a fountain of ideas that are ready to explore.

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If you think you've discovered a market opportunity then we will work with you to produce multiple concepts appropriate in offering a solution. Even if you already have a concept but not a product in mind then we can have an ideation session to to explore various development routes that we can then continue to explore through the full product design service that we offer.

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Ideation is also useful for generating numerous risks that have to be addressed throughout design and development in many industries - like the medical device industry.

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